Rimmel Kind & Free Limited Edition Collection
Welcome to the clean face of beauty!
We invite you to join us in making the world a better place, starting with better choices in makeup. Kind & Free is a clean makeup range offering the quality formulas you expect from Rimmel, made with the highest standard of care for you and the environment.
Complete with face, eye, and nail color essentials, Kind & Free™ is here to push us forward in the movement for positive beauty.
The name says it all. Kind & Free™ represents a new chapter in clean beauty, centered around expanding access to clean products for everyone.
Kind & Free™ is built on our commitment to celebrating beauty diversity, bold individuality, and self-expression.
Join the clean face of makeup, let’s get behind this.
BE KIND, BE FREE, BE YOU
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Rimmel Kind & Free Moisturising Skin Tint Foundation
From $8.60 USD
first clean makeup that works, no compromises. 100% vegan & kind to animals. Free from fragrance*, mineral oils, animal-derived ingredients* Our NEW KIND & FREE™ Moisturising Skin Tint is made...
Rimmel Kind & Free Pressed Powder
$7.57 USD
Our first clean makeup that works, no compromises. 100% vegan & kind to animals. Free from fragrance*, mineral oils, animal-derived ingredients*. Vegan & clean healthy look lightweight pressed powder delivers...
Rimmel Kind & Free Hydrating Concealer
$7.57 USD
The first clean makeup that works, no compromises. 100% vegan & kind to animals. Free from fragrance*, mineral oils, animal-derived ingredients*. Vegan & clean lightweight formula conceals and brightens under...